Trusted by leading brands for over 20 years, EyeQuestion is the all-in-one software for Sensory, Consumer, and Quality Research.
Supporting the entire research cycle from panel management to data analysis, EyeQuestion makes interpreting sensory data quick, easy, and reliable, helping you turn insights into confident decisions.
Whether you are running panels, collecting data, or analysing results, EyeQuestion gives you the tools to capture reliable sensory and consumer insights. Make faster, more informed decisions that drive product improvement and align with consumer expectations.
EyeQuestion streamlines the entire research process—from early testing to final launch—helping you deliver high-quality, impactful studies for internal teams or clients. Gain the insights you need to innovate effectively and create products that stand out in the market.
Design and manage precise sensory evaluations to assess detailed product attributes. EyeQuestion helps you ensure consistency, compare formulations, identify sensory drivers, and detect deviations — maintaining control over the product experience at every stage. Benefit from more robust sensory data, easier panel coordination, and improved sensory consistency. Access frequently used methods such as Descriptive Analysis and Difference tests. Explore advanced techniques like Napping® and TDS to deepen your sensory insights.
Capture meaningful consumer feedback to understand not just which product performs better, but what within the product drives preference. EyeQuestion helps you explore sensory cues, emotional reactions, and purchase intent across diverse audiences and usage contexts. Gain deeper consumer understanding, make more confident product decisions, and minimise launch surprises — by reaching consumers at home with Home Use Tests.
Monitor sensory quality consistently across batches. Detect deviations early and compare results against defined sensory benchmarks. EyeQuestion helps ensure compliance with both internal and external quality standards, supporting continuous improvement. Seamless API integration with systems like LIMS or SAP further strengthens your quality control. This enables thorough sensory evaluation — ensuring only the finest products reach your consumers.
Accelerate your development cycles by integrating sensory panel and consumer trial data directly into your workflows. EyeQuestion enables efficient iteration on prototypes, validation of reformulations, and reduction of uncertainty during product optimisation. Test early-stage ideas, explore new ingredients, and validate bold concepts — all before launch. The platform supports agile experimentation, helping you quickly identify what resonates with consumers. Reduce innovation risk and bring winning products to market faster.
Avoid siloed decision-making by using a single platform that aligns teams with consistent data and methods. EyeQuestion enables clear communication across R&D, marketing, QA, and production—ensuring everyone works with the same insights and objectives.Incorporate sensory checks into your operational processes to ensure that what leaves the line matches what was designed. EyeQuestion helps reduce variability, align teams on sensory expectations, and optimize quality without compromising efficiency.
Understand how your product is perceived in the market and how it compares to competitors. Use EyeQuestion to support claims testing, explore consumer language, and validate positioning strategies based on real product experiences—not just opinions.
Align R&D, Marketing, QA, and Production with one central platform for consistent data and methods. EyeQuestion enables seamless collaboration across teams and locations, with multilingual deployment and full device accessibility. Easily integrate with systems like LIMS or SAP, while ensuring data security through ISO 27001 compliance. Combining sensory and consumer research, the platform drives efficiency and cost savings across your innovation process.
Enhancing 300 million consumer experiences a day.
Optimise your sensory and consumer research with ease.
Anywhere. Anytime. On any device.
Let us show you how — request your free personal demo!
